Reader Cullum Rogers, who runs the amazing Magazine Parody website, recently did a detailed post about a NatLamp subscription promo from the late seventies that was probably not widely seen. It’s a parody of the typical Publisher’s Clearing House sweepstakes offer that was so ubiquitous back then. As a NatLamp subscriber at the time, I probably never saw this (that I can recall anyway), so I found the post pretty interesting—and informative beyond the promo itself.
National Lampoon’s subscription promos were usually funny (or meant to be). One renewal promo I remember from around 1974 took the form of a series of ransom letters, one of which I happen to still have: